Hyundai releases pricing for the Santa Cruz Sport Adventure Vehicle

Hyundai has released the pricing for the Santa Cruz Sport Adventure Vehicle (as opposed to BMW's Sport Activity Vehicle). Sort of a compact truckish thing, the Santa Cruz is unibodied like the upcoming Maverick, but more like an SUV/crossover with a truck bed. Standard engine is a 2.5-liter four (with a turbocharger thrown in for top trim levels) that provides the power mated to an eight-speed automatic. Rear-wheel-drive and all-wheel-drive (a $1,500 option) are available depending on model chosen. Prices start at $23,990 (plus taxes, license, fees, options, and $1,185 destination) for the SE trim, going all the way to $39,720 for the top Limited trim. Standard equipment includes:

• 18-inch alloy wheels
• LED taillamps and cargo area lighting
• Integrated rear bumper side steps
• Rear privacy glass
• Body-colored side mirrors
• Wireless Apple CarPlay® and Android Auto®
• Molded composite bed (vs. steel bed)
• Lockable underfloor bed storage
• Power-locking tailgate
• Remote open tailgate via fob
• Rear 60:40 flip-up lower cushions (vs. one-piece)
• Rear occupant alert
• Driver attention warning
• Lane keeping/lane following assist
• Intelligent speed limit warning
• Leading vehicle departure alert

For more information, click on "read more" below to view the media release and two intro videos. Only question is where are the hybrid and EV options. Ford's Maverick compact truck comes standard with a hybrid-drive system and an expected 40 mpg in the city. Hyundai has the technology in house, but I guess you can't get everything at once, not to mention that they may want to check the vehicle's popularity first. Check with your local dealer regarding dates of availability.

Source: hyundai - Media release, pics, and videos

Media Release:

2022 Hyundai Santa Cruz Pricing Reveals a Compelling New Sport Adventure Vehicle

• Santa Cruz Starts at $23,990, an Attractive Entry Point for Target Buyers
• Multi-utility, Secure Open Bed Provides Diverse Gear-Carrying Flexibility
• Powerful and Efficient 2.5L Turbo Powertrain with HTRAC® AWD Capability Available
• Cutting-edge Connectivity, Convenience and Active Safety Features
• Compact Footprint Provides Superior Maneuverability
• Proudly Built at Hyundai Motor Manufacturing Alabama (HMMA) in Montgomery

Hyundai today revealed pricing and packaging details for its highly anticipated Santa Cruz Sport Adventure Vehicle, starting at $23,990. The 2022 Santa Cruz breaks new ground within the SUV, Truck and Crossover segments by offering a true Sport Adventure Vehicle unlike anything else on the U.S. market. Santa Cruz boasts a bold yet sophisticated design, and powerful and efficient powertrain options. The flexible open bed and cutting-edge connectivity are packaged in a highly maneuverable all-wheel drive platform that is equally at home in urban and adventure-focused environments. The Santa Cruz Sport Adventure Vehicle is produced in Montgomery, Alabama and goes on sale in late July.

2022 Santa Cruz Pricing

                Model              Engine                Transmission                    Drivetrain                MSRP 

                    SE               2.5.L 4-cyl           Eight-speed automatic          FWD                 $23,990

                                                                     with Shiftronic

                    SEL             2.5.L 4-cyl           Eight-speed automatic          FWD                 $27,190

                                                                       with Shiftronic

             SEL Activity       2.5.L 4-cyl          Eight-speed automatic            FWD                 $30,460

                                                                         with Shiftronic

                    SE                2.5.L 4-cyl          Eight-speed automatic          AWD                 $25,490

                                                                        with Shiftronic

                   SEL                2.5.L 4-cyl         Eight-speed automatic           AWD                $28,690

                                                                        with Shiftronic

             SEL Activity        2.5.L 4-cyl         Eight-speed automatic             AWD                $31,960

                                                                         with Shiftronic

            SEL Premium        2.5.L 4-cyl         Eight-speed automatic            AWD                $35,680

                                              Turbo                   with Shiftronic

                 Platinum            2.5.L 4-cyl        Eight-speed automatic          AWD               $39,720

                                              Turbo                   with Shiftronic

Freight charges for 2022 my Santa Cruz are $1,185.

                                                                    

Generous Standard Equipment Levels Establish a New Market Segment

Santa Cruz includes unexpected levels of standard equipment. The segment-defining Sport Adventure Vehicle includes category-bending feature advantages such as:

• 18-inch alloy wheels
• LED taillamps and cargo area lighting
• Integrated rear bumper side steps
• Rear privacy glass
• Body-colored side mirrors
• Wireless Apple CarPlay® and Android Auto®
• Molded composite bed (vs. steel bed)
• Lockable underfloor bed storage
• Power-locking tailgate
• Remote open tailgate via fob
• Rear 60:40 flip-up lower cushions (vs. one-piece)
• Rear occupant alert
• Driver attention warning
• Lane keeping/lane following assist
• Intelligent speed limit warning
• Leading vehicle departure alert

Why Santa Cruz?

Santa Cruz was developed to be the ultimate Sport Adventure Vehicle, a moniker confirmed in Hyundai’s early consumer research. Many active consumers tend to carry gear and equipment that are better suited for an open bed, yet still value the secure utility of a compact SUV. Santa Cruz has a unique, bold design and creates an entirely new segment that meets buyer needs like no vehicle before it.

Hyundai Complimentary Maintenance and America’s Best Warranty®

Hyundai Complimentary Maintenance is the latest addition to the Hyundai Assurance program, which promises to create a better experience for shoppers and owners of Hyundai vehicles. Hyundai Assurance is made up of Owner Assurance, now including complimentary maintenance, and Shopper Assurance, which together offer customers a variety of ways to simplify the buying process and improve the owning and service experience. Details on these promises include:

• America’s Best Warranty: 10-year/100,000-mile powertrain limited warranty, 5-year/60,000-mile new vehicle limited warranty, 7-year anti-perforation warranty
• Complimentary Maintenance: 3 years/36,000 miles of normal oil changes and tire rotations

Hyundai Motor America
Hyundai Motor America focuses on ‘Progress for Humanity’ and smart mobility solutions. Hyundai offers U.S. consumers a technology-rich lineup of cars, SUVs and electrified vehicles. Our 820 dealers sold more than 620,000 vehicles in the U.S. in 2020, and nearly half were builtat Hyundai Motor Manufacturing Alabama.