Wednesday, October 14, 2020

Lucid announces "base" Air sedan for under $70k*


 
At this juncture, it's easy to ask, "Why are they releasing this now?" The entire line was introduced just last month, (previous post) which included some info on the "base" Air sedan. Since Tesla just reduced prices on the Model S, maybe Lucid wanted to tie folks up with their competitive sedan. The base Air has a range in excess of 400 miles (EPA range numbers to come) and has 480 horses. While some EVs are heavy due to their battery packs, 480 hp should move the Air along quite nicely (remember the Dream Edition Air has over 1,000 hp). The Air is a looker with lines that emphasize air flow even when standing still.  If there is any portion of the design of the Air that I question, it is the short rear clip that seems to suggest that the whole tail section comes up to access the trunk/storage. We shall see. Remember that first deliveries of the Air sedan won't take place until early next year and according to the first media release, the base Air won't come to market until 2022. Maybe time tables are moving up. So for your $300 reservation fee, you can order your Air sedan at a price of $77,400 which drops to $69,900* when the $7,500 Federal Tax credit is deducted from the price. So if this looks like this could be your EV luxury sedan, go to Lucid's reservation website and design your Air and place your order today. Early reservation holders will get three-years of free charging on Electrify America.

Source: Lucid - Pics and media release - Previous post



Media Release:
The $69,900 Lucid Air

Expanding our Luxury EV Lineup with the Most Attainable Air Yet, Featuring 406 Miles of Range and 480 Horsepower

At Lucid, our vision has always been to create the world’s best EV technology and make it progressively more attainable over time. Today, we move closer to this goal and present details of the elemental model of the Lucid Air lineup, called simply Lucid Air. This well-equipped luxury electric vehicle features 406 miles of projected range and 480 horsepower available from just $69,900¹. This new Lucid Air model initiates the full range of high-performance, ultra-efficient luxury EV sedans, which includes Lucid Air Touring, Grand Touring, and Dream Edition versions. Customers can now reserve this new model of Lucid Air for $300 at https://www.lucidmotors.com/air/reserve.

The Lucid Air is available to reserve now with a starting price of $77,400 – or $69,900 after the US Federal Tax Credit of $7,500 – with a reservation fee of just $300. For this, customers can expect²:
  • 480 horsepower
  • A projected EPA estimated range of 406 miles on a single charge
  • A single-motor powertrain with optional dual-motor, all-wheel drive configuration
  • A 900+ ultra-high voltage electrical architecture with DC fast charging capability
  • Customers who reserve now will receive three years of complimentary charging at Electrify America’s extensive nationwide network of ultrafast charging stations
The Lucid Air is a car that will reimagine the traditional luxury sedan with new benchmarks in technology, performance, spaciousness, and design. Packaging efficiency capitalizes on Lucid’s advanced miniaturized drivetrain to provide the interior space of a full-size luxury vehicle while maintaining the exterior footprint of a mid-size performance sedan. This enables unmatched aerodynamic efficiency and increased agility and maneuverability, all while enveloping occupants in a carefully crafted atmosphere with meticulous attention to detail.

Appointments for the Lucid Air model include PurLuxe animal-free interior trim in the Mojave theme, the 34” Lucid Glass Cockpit curved, floating display, and the largest frunk ever fitted to an electric sedan. Furthermore, the Lucid Air model is also available with DreamDrive, a new benchmark in advanced driver-assistance systems (ADAS). This first-of-its-kind platform is exclusive to the full Lucid Air range, combining the most comprehensive sensor suite on the market with a cutting-edge driver monitoring system.

Alongside the Lucid Air, the Lucid Air Touring model offers yet another paradigm in luxury, performance, and efficiency, available from $87,500¹. Interior appointments include an available Glass Canopy Roof for an extravagant sense of space, the Lucid Glass Cockpit Display, and a wide range of choices for interior materials and finishes. It also includes a dual-motor, all-wheel-drive drive configuration that takes advantage of an ultra-efficient, energy-dense drivetrain to deliver²:
  • 620 horsepower
  • A projected EPA estimated range of 406 miles on a single charge
  • A 900+ ultra-high voltage electrical architecture with DC fast charging capability
  • Customers who reserve now will receive three years of complimentary charging at Electrify America’s extensive nationwide network of ultrafast charging stations
Reservations for Lucid Air and Lucid Air Touring, as well as the other models in the Lucid Air range, are open now and can be placed at the Lucid Motors website or at an ever-expanding network of retail locations, including the recently opened Beverly Hills Studio and service center. Customer deliveries for the first Lucid Air models begins in early 2021.

¹ Amount includes a potential $7,500 US federal tax credit. Additional state incentives may also be available. A tax advisor should be consulted regarding individual tax treatment. Lucid Motors will submit its certification of credit eligibility to the IRS prior to the start of production.

² Vehicle specifications subject to change before the start of production. Projected EPA estimated ranges are based upon an approximation of an EPA test cycle.

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